{"product_id":"landing-pages-smes","title":"Landing Pages for SMEs — Built to Convert Fast","description":"\u003cstyle\u003e\n  .lp-wrap { font-family: 'Helvetica Neue', Arial, sans-serif; color: #1a1a2e; max-width: 1100px; margin: 0 auto; padding: 20px 0; }\n  .lp-intro { text-align: center; margin-bottom: 40px; }\n  .lp-intro h2 { font-size: 2em; font-weight: 700; color: #1a1a2e; margin-bottom: 10px; }\n  .lp-intro p { font-size: 1.05em; color: #555; max-width: 680px; margin: 0 auto; line-height: 1.7; }\n  .pkg-cards { display: flex; gap: 20px; flex-wrap: wrap; justify-content: center; margin-bottom: 50px; }\n  .pkg-card { flex: 1 1 220px; max-width: 280px; border: 2px solid #e0e0e0; border-radius: 12px; padding: 28px 20px; text-align: center; background: #fff; transition: box-shadow 0.2s; }\n  .pkg-card:hover { box-shadow: 0 8px 30px rgba(0,0,0,0.10); }\n  .pkg-card.featured { border-color: #4a90d9; background: #f0f7ff; }\n  .pkg-card .badge { display: inline-block; background: #4a90d9; color: #fff; font-size: 0.72em; font-weight: 700; letter-spacing: 1px; padding: 3px 10px; border-radius: 20px; margin-bottom: 12px; text-transform: uppercase; }\n  .pkg-card h3 { font-size: 1.3em; font-weight: 700; margin: 0 0 6px; color: #1a1a2e; }\n  .pkg-card .price { font-size: 2em; font-weight: 800; color: #4a90d9; margin: 10px 0 4px; }\n  .pkg-card .price span { font-size: 0.45em; font-weight: 500; color: #777; vertical-align: middle; }\n  .pkg-card .sub { font-size: 0.85em; color: #555; margin-bottom: 16px; }\n  .pkg-card ul { list-style: none; padding: 0; margin: 0; text-align: left; }\n  .pkg-card ul li { font-size: 0.85em; color: #444; padding: 5px 0; border-bottom: 1px solid #f0f0f0; display: flex; align-items: flex-start; gap: 7px; }\n  .pkg-card ul li:last-child { border-bottom: none; }\n  .pkg-card ul li::before { content: '✓'; color: #4a90d9; font-weight: 700; flex-shrink: 0; }\n  .compare-section { margin-top: 50px; }\n  .compare-section h2 { text-align: center; font-size: 1.6em; font-weight: 700; margin-bottom: 24px; color: #1a1a2e; }\n  .compare-table { width: 100%; border-collapse: collapse; font-size: 0.88em; }\n  .compare-table th { background: #1a1a2e; color: #fff; padding: 12px 14px; text-align: center; font-weight: 600; }\n  .compare-table th:first-child { text-align: left; background: #2c2c54; }\n  .compare-table td { padding: 10px 14px; border-bottom: 1px solid #eee; text-align: center; }\n  .compare-table td:first-child { text-align: left; font-weight: 500; color: #333; }\n  .compare-table tr:nth-child(even) { background: #f9f9f9; }\n  .compare-table tr:hover { background: #f0f7ff; }\n  .compare-table .section-header td { background: #4a90d9; color: #fff; font-weight: 700; text-align: center; font-size: 0.9em; letter-spacing: 0.5px; }\n  .compare-table .check { color: #27ae60; font-weight: 700; font-size: 1.1em; }\n  .compare-table .cross { color: #ccc; font-size: 1.1em; }\n  .compare-table .price-row td { font-weight: 700; font-size: 1.05em; color: #4a90d9; background: #f0f7ff; }\n  .cta-section { text-align: center; margin-top: 50px; padding: 40px 20px; background: linear-gradient(135deg, #1a1a2e 0%, #2c2c54 100%); border-radius: 14px; color: #fff; }\n  .cta-section h2 { font-size: 1.7em; font-weight: 700; margin-bottom: 10px; }\n  .cta-section p { font-size: 1em; opacity: 0.85; margin-bottom: 0; }\n\u003c\/style\u003e\n\u003cdiv class=\"lp-wrap\"\u003e\n\u003cdiv class=\"lp-intro\"\u003e\n\u003ch2\u003eLanding Pages That Convert More from Every Click\u003c\/h2\u003e\n\u003cp\u003eAd-specific pages built for UK SMEs — fast-loading, mobile-first, and structured to turn paid traffic into leads and sales. One-off packages, no retainer required.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pkg-cards\"\u003e\n\u003cdiv class=\"pkg-card\"\u003e\n\u003ch3\u003eStarter\u003c\/h3\u003e\n\u003cdiv class=\"price\"\u003e£450 \u003cspan\u003eone-off, ex-VAT\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub\"\u003e1 High-Converting Landing Page\u003c\/div\u003e\n\u003cul\u003e\n\u003cli\u003eTheme-based page in Shopify\u003c\/li\u003e\n\u003cli\u003eHero, benefits, social proof, FAQ \u0026amp; single CTA\u003c\/li\u003e\n\u003cli\u003eGTM\/GA4 hooks on key buttons \u0026amp; forms\u003c\/li\u003e\n\u003cli\u003eMobile-first layout \u0026amp; image compression\u003c\/li\u003e\n\u003cli\u003eFAQ schema markup\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pkg-card featured\"\u003e\n\u003cdiv class=\"badge\"\u003eMost Popular\u003c\/div\u003e\n\u003ch3\u003eGrowth\u003c\/h3\u003e\n\u003cdiv class=\"price\"\u003e£900 \u003cspan\u003eone-off, ex-VAT\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub\"\u003eLanding Page + A\/B Variant\u003c\/div\u003e\n\u003cul\u003e\n\u003cli\u003eEverything in Starter\u003c\/li\u003e\n\u003cli\u003e1× A\/B variant (alternate section order\/copy)\u003c\/li\u003e\n\u003cli\u003eDeeper performance pass (lazy-load, media optimisation)\u003c\/li\u003e\n\u003cli\u003eSocial-proof module (logos, testimonials, trust badges)\u003c\/li\u003e\n\u003cli\u003eOn-page SEO tidy (titles, H1–H3, alt text)\u003c\/li\u003e\n\u003cli\u003eCopy prompts for conversion\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pkg-card\"\u003e\n\u003ch3\u003eScale\u003c\/h3\u003e\n\u003cdiv class=\"price\"\u003e£1,800 \u003cspan\u003eone-off, ex-VAT\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub\"\u003eFull CRO Build with Multi-Variant Testing\u003c\/div\u003e\n\u003cul\u003e\n\u003cli\u003eEverything in Growth\u003c\/li\u003e\n\u003cli\u003eCustom sections\/blocks for rapid offer tests\u003c\/li\u003e\n\u003cli\u003eMulti-variant copy set (headlines, CTAs)\u003c\/li\u003e\n\u003cli\u003eGeo\/offer swap option\u003c\/li\u003e\n\u003cli\u003ePageSpeed hardening (CLS\/LCP focus + diagnostics)\u003c\/li\u003e\n\u003cli\u003eHandover doc: test plan + tracking map\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"compare-section\"\u003e\n\u003ch2\u003eFull Package Comparison\u003c\/h2\u003e\n\u003ctable class=\"compare-table\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eFeature\u003c\/th\u003e\n\u003cth\u003eStarter\u003c\/th\u003e\n\u003cth\u003eGrowth\u003c\/th\u003e\n\u003cth\u003eScale\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr class=\"price-row\"\u003e\n\u003ctd\u003eOne-Off Price (ex-VAT)\u003c\/td\u003e\n\u003ctd\u003e£450\u003c\/td\u003e\n\u003ctd\u003e£900\u003c\/td\u003e\n\u003ctd\u003e£1,800\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"section-header\"\u003e\n\u003ctd colspan=\"4\"\u003ePAGE BUILD\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTheme-Based Shopify Page\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHero, Benefits, Social Proof, FAQ, CTA\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCustom Sections \/ Blocks\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGeo \/ Offer Swap Option\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"section-header\"\u003e\n\u003ctd colspan=\"4\"\u003eCONVERSION \u0026amp; TESTING\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eA\/B Variant (alternate section\/copy)\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd\u003e1×\u003c\/td\u003e\n\u003ctd\u003eMulti-variant\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMulti-Variant Copy Set (headlines, CTAs)\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSocial Proof Module (logos, testimonials)\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTrust Badges\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"section-header\"\u003e\n\u003ctd colspan=\"4\"\u003eSPEED \u0026amp; PERFORMANCE\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMobile-First Layout\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImage Compression\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLazy-Load \u0026amp; Media Optimisation\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePageSpeed Hardening (CLS\/LCP focus)\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePageSpeed Diagnostics Report\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"section-header\"\u003e\n\u003ctd colspan=\"4\"\u003eTRACKING \u0026amp; SEO\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGTM\/GA4 Hooks on CTAs \u0026amp; Forms\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFAQ Schema Markup\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-Page SEO Tidy (titles, H1–H3, alt text)\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"section-header\"\u003e\n\u003ctd colspan=\"4\"\u003eHANDOVER\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCopy Prompts for Conversion\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTest Plan + Tracking Map\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"cross\"\u003e—\u003c\/td\u003e\n\u003ctd class=\"check\"\u003e✓\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"section-header\"\u003e\n\u003ctd colspan=\"4\"\u003eADD-ONS (OPTIONAL)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCopywriting Pack (headline, body, CTA)\u003c\/td\u003e\n\u003ctd\u003e+£175\u003c\/td\u003e\n\u003ctd\u003e+£175\u003c\/td\u003e\n\u003ctd\u003e+£175\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAdditional A\/B Variant\u003c\/td\u003e\n\u003ctd\u003e+£120\u003c\/td\u003e\n\u003ctd\u003e+£120\u003c\/td\u003e\n\u003ctd\u003e+£120\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHeatmap \/ Session Tool Setup (e.g. Clarity)\u003c\/td\u003e\n\u003ctd\u003e+£60\u003c\/td\u003e\n\u003ctd\u003e+£60\u003c\/td\u003e\n\u003ctd\u003e+£60\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"cta-section\"\u003e\n\u003ch2\u003eNot sure which package is right for you?\u003c\/h2\u003e\n\u003cp\u003eBook a free 15-minute landing page consult, and we'll recommend the best fit for your offer, traffic volume, and testing goals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"SMC","offers":[{"title":"Starter","offer_id":55655103791479,"sku":null,"price":450.0,"currency_code":"GBP","in_stock":true},{"title":"Growth","offer_id":55655103824247,"sku":null,"price":900.0,"currency_code":"GBP","in_stock":true},{"title":"Scale","offer_id":55655103857015,"sku":null,"price":1800.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/8461\/2983\/files\/landing-pages-square-hero-image.png?v=1777563917","url":"https:\/\/smcww.co.uk\/products\/landing-pages-smes","provider":"SMC","version":"1.0","type":"link"}