Search Engine Optimisation for Small Business

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Search Engine Optimization for small business is all about making Google (or any other search engine for that matter) able to figure out what your website is about , and then somehow magically match it up with people who are actually out there searching for similar things. This guide is going to break down the must-know fundamentals - search works how, and how you go about picking the perfect keywords , and most importantly how to get your website's on-page SEO (yes, that's a mouthful - we're talking about titles, headings, content and internal links here), tech SEO (speed , can it be seen on a phone and is it getting indexed), and local SEO (Google My Business and keeping your businesses details consistent across the board) all in check. Along the way You'll also get a crash course on measuring your results with analytics tools and making adjustments over time - this way you can build up a steady stream of visibility and bring in more high-quality leads without having to shell out for ads all the time.