Geo Fenced Ads for SMEs | Footfall Ads That Convert Shoppers Into Customers
Geo Fenced Advertising
Turn Impressions Into Entrances.
Reach shoppers the moment they enter your target zone — competitor locations, events, or your own catchment area. We link Google Store Visits and Meta Offline Events to show you real cost per visit, local lift, and true ROAS.
Book a Free 15-Min Footfall Strategy Call →Why Geo Fenced Ads?
Most digital ads target people based on interests or keywords. Geo fencing targets people based on where they physically are — inside a competitor's store, at a trade show, or within your local catchment area. That's intent you can't buy anywhere else.
We build precision geo fences, serve ads across mobile and display networks, and close the loop with store visit attribution — so you know exactly how many people walked through your door because of your campaign.
Pricing note: The base cost is your ad spend paid directly to the ad networks. On top of this, an agency management fee applies: 25% of ad spend, or £300 — whichever is greater. All prices ex-VAT.
Choose Your Package
Growth
Ad spend (to networks): £1,200
Agency fee (25%): £300
£1,500 /mo (ex-VAT)
Total monthly investment
- ✅ Up to 3 geo fence zones
- ✅ Precision location targeting
- ✅ Cross-platform ad delivery
- ✅ Google Store Visits attribution
- ✅ Conquest & loyalty campaigns
- ✅ Monthly footfall report
Scale
Ad spend (to networks): £2,400
Agency fee (25%): £600
£3,000 /mo (ex-VAT)
Total monthly investment
- ✅ Everything in Growth
- ✅ Unlimited geo fence zones
- ✅ Meta Offline Events integration
- ✅ Sequential & event-based targeting
- ✅ Multi-location campaign coordination
- ✅ Full attribution & ROAS reporting
Package Comparison
| Feature | Growth | Scale ⭐ |
|---|---|---|
| Geo Fencing | ||
| Geo fence zones | Up to 3 | Unlimited |
| Conquest campaigns (competitor targeting) | ✅ | ✅ |
| Event-based targeting | — | ✅ |
| Multi-location coordination | — | ✅ |
| Attribution & Reporting | ||
| Google Store Visits attribution | ✅ | ✅ |
| Meta Offline Events integration | — | ✅ |
| Full ROAS & cost-per-visit reporting | — | ✅ |
| Pricing (ex-VAT, inc. agency fee) | ||
| Ad spend (to networks) | £1,200 | £2,400 |
| Agency fee (25%) | £300 | £600 |
| Total per month | £1,500 | £3,000 |
Is This Right for You?
Geo fenced ads work best for businesses with a physical presence or local catchment area. They're ideal for:
- Retailers, restaurants, and hospitality businesses wanting to drive footfall
- Brands targeting competitor locations to win market share
- Event-based businesses targeting attendees at shows, conferences, or venues
- Multi-location SMEs wanting coordinated local campaigns with real attribution
Ready to Convert Shoppers Into Customers?
Book a free 15-minute footfall strategy call. We'll map your target zones, outline your campaign structure, and show you exactly how we'll measure every store visit your ads drive.
Book Free Strategy Call →You may also like
FAQs
How do you track store visits?
Google Store Visits and Meta Offline CAPI, plus QR/promo code match-backs for a direct tie to walk-ins.
How long should I run it?
30–60 days lets Smart Bidding stabilise; pDOOH flights often run 10–14 days for local impact.
Does this work for one store?
Yes—radius/postcode targeting with verified location assets can dominate a catchment.
What do you need from us?
Accurate GBP locations, a simple in-store offer, and (ideally) EPOS or CRM data access for imports.
What will I see in reports?
Store-level visits, cost/visit, and uplift notes; where possible we connect to till sales for ROAS.
Where can I learn more?
See Local Footfall & OOH; pair with Performance Media.