Optimised Blogs: SEO That Drives Organic Growth

Search Engine Optimisation (SEO) is the foundation of any strong digital presence. By crafting blog content with search intent in mind, you increase visibility, attract genuine readers, and build long-term authority. SEO writing balances keyword strategy with clarity, readability, and value so that both people and search engines find your content useful and engaging. Whether you’re publishing a new article or improving existing posts, optimisation ensures your website grows steadily through organic traffic.

Why It Matters

Publishing helpful, people-first content remains one of the most reliable ways to build trust and reduce dependence on paid ads. Our optimised blogs are written to answer audience questions, align with Google’s guidance, and rank for the right keywords. Each article includes meta title and description guidance, alt-text recommendations, and internal linking for stronger relevance. Regularly posting signals to Google that your website is active and valuable.

Our Approach

We combine strategic keyword research, human writing, and editorial quality assurance. Each brief includes focus keywords, competitor analysis, and an outline that reflects search intent. We integrate schema recommendations, internal links, and clear headings to enhance discoverability. Accessibility, concise alt text, and structured data alignment follow Google’s best practices. The goal is to publish meaningful, well-structured articles that both users and algorithms appreciate.

Creating and Improving Content

Every paragraph is written to convey its main idea clearly, using transition words and short sections for readability. We update old blog posts to remove outdated information and regain lost visibility. Linking to existing pages strengthens site architecture, while FAQ sections provide concise answers that can earn featured snippets. Comprehensive coverage and consistent updates help your site stay relevant in an evolving digital landscape.

Content Strategy

Our keyword and content strategy identifies what your audience truly searches for. We map topics, analyse gaps, and recommend a content calendar that supports sustainable growth. Using analytics tools and competitor monitoring, we refine performance and keep your site aligned with user intent.

Packages & Pricing (ex-VAT)

One-off options

• Optimised Article (800–1,200 words) — £200
  Includes brief, writing, optimisation, plagiarism check, and one round of edits.

• Long-Form Article (1,500–2,000 words) — £350
  Deeper brief, optimisation, plagiarism check, and up to two rounds of edits.

• Topic Cluster Pack — from £1,250
  1 pillar (≈2,000–2,500 words) + 3–5 supporting articles (≈800–1,200 words each), internal-link map, and titles.

Monthly bundles (subscription)

• Starter Blog Pack — £200/mo → 1 article per month

• Growth Blog Pack — £380/mo → 2 articles per month (£20 saving)

• Scale Blog Pack — £720/mo → 4 articles per month (£80 saving)

• Keyword research & content strategy (one-off) — £250 (topic map & calendar)

• Image sourcing & optimisation (per article) — £50

• Content upload & formatting (per article) — £75 (we publish with proper headings & meta)

Process & Timeline

1. 15-min consult to prioritise topics and KPIs.

2. Brief with outline and SERP review.

3. Draft + optimise with one round of edits (two for long-form).

4. Publish (you or us via add-on) + internal links and meta.

5. Measure in Search Console & analytics; iterate titles and links.

Conclusion

SEO-optimised blogs increase visibility, attract organic visitors, and position your business as an authority. By combining thoughtful keyword research, high-quality writing, and on-page optimisation, you create content that connects with readers and satisfies Google’s algorithms. Consistency compounds results—publishing 1–2 articles a month for six months helps build topical authority. Invest in strategic, optimised content and watch your brand grow through lasting, organic impact.