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Hand holding a glowing blue rocket with digital icons and world map in the background. Starter Package

Shopify Store Build for SMEs | Analytics-Ready Launch Fast, Sell Cleanly

£750.00
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Book a Free 15-Min Store Build Consult

Get tactical advice on theme choice, setup checklist, payments/shipping/taxes, and analytics wiring so you can launch cleanly and convert from day one.

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Build once, then scale: drive traffic with Performance Media, keep assets fresh via Creative & Content, track everything with Tagging & Measurement, and add in-store demand with Footfall & OOH.

Launch fast, sell cleanly

Get a conversion-ready Shopify store that’s wired for analytics. We follow Shopify’s launch checklists and Online Store 2.0 best practices so nothing critical is missed. Your store ships ad-ready with accurate measurement from day one.

Why you need this service

A stable, well-built storefront is the essential foundation for turning paid media spend into real sales. We provide a best-practice build that gets you to market quickly and efficiently. Your store ships ad-ready with accurate analytics from day one, and we can enable subscriptions/retainers for recurring revenue.

Our Unique Selling Proposition

We build to Shopify’s official launch guidance, leverage Online Store 2.0 sections/blocks for speed of iteration, and include analytics foundations (see our Tagging service) so you can measure performance immediately.

What’s included (deliverables)

  • Theme setup & styling: brand fonts/colours, homepage, product, collection, and content pages using Online Store 2.0 sections & blocks.
  • Navigation & IA: clean menus, collections, filters; search & merch basics.
  • Store operations: payments (Shopify Payments or provider), shipping rates/profiles, tax setup, legal pages, domains & email sender.
  • Apps & essentials: reviews, email (Shopify Email), analytics hooks, basic SEO (titles/meta/URLs/alt text).
  • Templates & content: product templates with USPs/badges/FAQ, collection promo areas, blog enabled for SEO.
  • Checkout polish: brand customisation and (if applicable) checkout extensions/apps.
  • Subscriptions (optional): subscription purchase options where relevant.
  • Handover: launch checklist, QA pass, and admin tips so your team can run.

Recommended Project Duration

This is a one-off build. Timelines depend on your package and how fast assets (copy, images, products) are supplied. Post-launch, effectiveness is ongoing and measured by conversion rate—instrumented from the start.

Who is this for?

SMEs launching e-commerce or migrating to Shopify. Ideal for catalogues up to ~60 products that need a professional, reliable setup without the bespoke agency price tag.

Let’s talk honestly: Are we right for each other?

  • Organised & ready: product info, images, and brand assets prepared.
  • Decisive: clear brand direction and store goals.
  • Hands-on: available for reviews and final sign-off.

Shopify Store Setup — Packages (one-off, ex-VAT)

Starter — £750

  • Theme setup & brand styling (logo, colours, fonts)
  • Payments, shipping, taxes, legal pages
  • Essential apps (reviews, SEO basics, analytics)
  • Navigation & menus (Home, Shop, About, Contact)
  • Up to 10 products (titles, pricing, images)
  • GA4 & Google Ads base tagging (foundations only)
  • Basic SEO: titles/meta, URL structure

Growth — £1,500

Everything in Starter, plus:

  • Collections & filters (e.g., by type/price)
  • Up to 30 products
  • On-page SEO pass (headings, copy prompts, alt text)
  • Email basics (Shopify Email setup, signup form)
  • Enhanced product templates (badges, USPs, FAQs)
  • Blog setup for content/SEO
  • Conversion essentials: trust signals, cart/checkout optimisations

Scale — £3,000

Everything in Growth, plus:

  • Custom sections/blocks for landing pages
  • Up to 60 products (bulk import, clean-up)
  • Analytics wiring & events (add-to-cart, checkout steps)
  • Subscriptions setup (for retainers or products)
  • Launch checklist + QA pass, 1:1 handover session
  • Post-launch support window (content tweaks & fixes)

Notes: Prices exclude VAT. Shopify subscription and any paid theme/app fees are not included.


Useful specs & guidance (official)

  • Launch checklist: Shopify’s general store launch checklist.
  • Online Store 2.0: Sections & blocks and best practices.
  • Checkout: Customize checkout + checkout UI/app extensions (Plus for certain steps).
  • Payments: Shopify Payments onboarding & requirements.
  • Shipping: shipping setup & order fulfilment basics.
  • Taxes: tax setup guidance.
  • Email: Shopify Email setup & marketing.
  • Subscriptions: Shopify subscription purchase options.
  • Theme quality: Theme Store requirements (performance/accessibility).
  • Analytics ready: GA4 via Google Tag Manager (foundations).

FAQs

  • What is a “best-practice” build?
    CRO-friendly, mobile-first setup with UX and technical SEO hygiene for a smooth path to purchase.

  • Is the Shopify subscription included?
    No—our pricing covers the one-off build. Your Shopify plan/theme/app fees are separate.

  • Can you help pick a theme?
    Yes—recommendations included. Paid theme cost (if chosen) is separate.

  • What about fully custom design?
    We focus on highly customisable themes for value. For ground-up custom builds, we can refer partners.

Explore Web, SEO & Data

 

 

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FAQs

What’s included?

Conversion-ready Shopify/landing builds, accurate GA4/GTM tagging, and on-page/technical/local SEO foundations.

When will SEO move the needle?

Expect traction after 3–6 months as technical fixes index and content compounds.

Do you set up GA4 properly?

Yes—our Tagging Starter (£300) covers GA4, GTM base tag, and 1–2 conversions mapped.

Can you migrate my catalogue?

Within Scale we handle up to 60 products with clean URLs, images, and collections.

Do you improve speed/CWV?

Growth includes a Core Web Vitals plan; Scale adds diagnostics focused on CLS/LCP.

Where can I learn more?

See Web, SEO & Data; for content fuel, add Creative & Content.