Does the fee include media?

Yes — all tiers are all-in (media + management).

How long until reliable results?

Expect about 2–4 weeks to clear learning and gather stable signals; faster with strong offers and creative.

What assets do you need?

Brand kit, product/service shots, short videos if available, offers, and access to your accounts.

Will you set up CAPI?

Implementation is available via our Tagging & Measurement service; we verify signals here.

Hand holding a glowing blue rocket with digital icons and world map in the background. Starter Package

Meta Ads for SMEs | Facebook, Instagram & Threads

£500.00

Book a Free 15-Min Meta Ads Planning Call

Get fast clarity on budgets, structure, and the quickest path to profitable CPA/ROAS across Facebook, Instagram & Threads.

Book your free call We’ll reply to confirm a time.

Get the most from Meta by pairing with Creative & Content (UGC & short-form for Reels/Stories), Web, SEO & Data (clean GA4/GTM & CAPI via Shopify), Local Footfall (store visits & QR/promo match-back), and Advanced Reach (CTV/Audio) to warm demand.

Meta ads that convert — across Facebook, Instagram & Threads

Meta’s ecosystem delivers scalable reach with direct-response performance. We build lean, test-ready account structures that turn attention into leads, bookings, and sales while keeping CPMs/CPCs efficient and creative fatigue low. Placements cover Feed, Stories, Reels and (where eligible) Threads—so your best ideas travel further.

Why you need this service

Full-funnel results: prospecting to remarketing with clear CPA/ROAS guardrails.
Creative velocity: bias to short, vertical video for Reels/Stories, plus square/4:5 statics for feeds.
Signal quality: Pixel + Conversions API (CAPI) via Shopify recommended for resilient measurement and optimisation.
Faster learning: we structure for stable delivery and respect the learning phase to avoid churn from premature edits.

Our Unique Selling Proposition

All-in budgets (media + management) — no surprises.
Outcome-first optimisation — CPA/ROAS goals, not vanity metrics.
Weekly optimisation & monthly insights — what moved the numbers and why.
Clean measurement — CAPI via Shopify (see Tagging) and sensible attribution windows.

Recommended campaign duration

Launch: 2–4 weeks to clear learning and stabilise performance.
Scale: 2–3 months to iterate creatives, audiences, and bids with confidence.

Who is this for?

UK SMEs across retail, beauty, food, trades, real estate, car dealerships, healthcare, professional services and more — any business with a clear offer and a site or funnel ready to convert (e-com, leads, bookings, WhatsApp/DMs, or in-store outcomes).

Let’s talk honestly: Are we right for each other?

Strong offer & creative: clear value, proof, and fast-loading pages.
Responsive approvals: quick sign-off accelerates testing & wins.
Signal quality: Pixel/CAPI implemented for dependable optimisation.

Packages & Pricing (all-in, ex-VAT)

Starter — £500/mo

Lean structure: 1–2 core campaigns (prospecting + remarketing).
2–3 ad sets (broad + interest stack / local radius); UK geo catchments.
3–4 ad variants (mix of square/vertical statics & short video).
Event & Pixel/CAPI verification check (if installed), basic remarketing audiences.
Weekly optimisation; monthly highlights snapshot.

Growth — £1,000/mo

3–5 campaigns incl. sales/lead objectives; Reels/Stories placements emphasis.
Audience testing: broad vs. interests vs. lookalikes; geo segmentation where needed.
Creative testing plan (hooks, formats, thumb-stoppers) with structured learnings.
Catalogue/Shop integration where applicable; on-site & on-platform CTAs.
Weekly optimisation + mid-month insight notes; experiment roadmap.

Scale — £2,000+/mo

Full-funnel: awareness → consideration → conversion with budget guardrails.
Creative matrix (UGC, demo, offer, testimonial) & rolling refresh cadence.
Advanced signals: offline events (where feasible), value optimisation (if eligible).
Formal experiments, holdouts, and scaling playbook.

Add-ons

UGC quick-turn pack (3–5 assets) — see Creative & Content.
Extra landing-page variant for A/B tests — £150.
Footfall bundle (store visits & in-store promo match-back) — see Local Footfall.

Useful specs & guidance (official)

Learning phase: allow ~50 results in the week after the last significant edit before re-editing.
Aspect ratios: Feeds support 1:1 and 4:5; Stories/Reels prioritise vertical 9:16.
Reels ad specs: follow Meta Ads Guide for video/image technical requirements.
Conversions API (CAPI): recommended for resilient measurement; use Shopify’s channel for Pixel + CAPI setup and data-sharing levels.
Threads: ads are now available to eligible advertisers in many markets; we include Threads where supported.

FAQs

Does the fee include media?
Yes — all tiers are all-in (media + management).
How long until reliable results?
Expect ~2–4 weeks to clear learning and gather stable signals; faster with strong offers & creative.
What assets do you need?
Brand kit, product/service shots, short videos if available, offers, and access to your accounts.
Will you set up CAPI?
Implementation is available via our Tagging & Measurement service; we verify signals here.